How CB Communications leverages Criya AI to Streamline Sales Funnels and Boost Conversions

In this Criya AI case study, we sit down with Cristina Gordon, the founder of CB Communications, to discuss how she leveraged Criya's AI-powered platform to transform her online sales and marketing efforts. The interview was conducted by Deboshree Dutta, CEO at Criya AI. Deb has been instrumental in helping Cristina and other Criya customers maximize the platform's capabilities to drive real business results. Through this conversation, we uncover the key challenges Cristina was facing, explore the specific Criya features that have been game-changers for her business, and get a firsthand look at the impressive results she's achieved since partnering with Criya. If you're a business owner or entrepreneur struggling to create an effective online sales presence, this case study offers valuable insights and inspiration that you won't want to miss.

Meet CB Communications

CB Communications is a dynamic public relations and communications agency that specializes in creating powerful, resonant messaging for companies and organizations worldwide. With a deep understanding of the evolving media landscape, CB Communications leverages its expertise to build and amplify brand narratives that connect with audiences on a meaningful level.

Founded by a team of seasoned professionals, the agency is driven by a passion for storytelling and a commitment to delivering results. The CB Communications team brings together a diverse range of skills—from media relations and strategic communications to content creation and digital marketing—ensuring that their clients' stories are told in the most compelling way possible. Whether it’s launching a new product, managing a crisis, or building long-term brand visibility, CB Communications is the partner you can trust to elevate your voice in the market.

Challenges with building landing pages at scale

As the founder of CB Communications, Cristina Gordon was facing a common challenge that many entrepreneurs encounter - creating an engaging and effective online sales and marketing presence for her business. "I'm not the most tech-savvy person, so I initially tried using Canva to put something together," Cristina explains.

"But I knew that what I had created wasn't going to cut it. I needed something more user-friendly that could also help me track leads and integrate seamlessly with my website."

Enter Criya

That's when Cristina discovered Criya AI, an innovative AI-powered platform that generates stunning sales and marketing content in a matter of minutes. After a quick introductory call with Criya's Deboshree Dutta, Cristina was immediately intrigued and excited to get started.

"The capabilities of Criya just blew me away," says Cristina.
"Deb was able to take my rough ideas and vision and turn them into a fully fleshed-out, professional-looking sales funnel, complete with custom branding, AI-generated copy, and an easy way for customers to sign up and pay. I knew I had found the solution I was looking for."

One of the Criya features that Cristina found particularly useful was the ability to create targeted audience segments. "As someone who is rolling out my program in phases, the ability to easily organize my leads into different cohorts has been a game-changer," she explains. "I can now ensure that I'm delivering the right messaging and offers to the right people at the right time, which is crucial for maximizing conversions."

Working with our team

Cristina was also impressed by how quickly and seamlessly Criya was able to get her set up and ready to go. "Deb and the entire Criya team handled all of the technical details, from integrating Stripe for payments to connecting my custom domain. It was such a smooth and painless process - I didn't have to worry about a thing," she says.

Now that her new Criya-powered sales funnel is live and running, Cristina is excited to start driving more traffic and conversions to her business. "This is going to be a total game-changer for CB Communications," she enthuses. "I finally have a professional, user-friendly platform that makes it easy for my customers to sign up and pay. I can't wait to see the results start rolling in."

Cristina is quick to recommend Criya AI to other business owners who are struggling to create an effective online sales presence. "The team at Criya is incredible - they're so knowledgeable, responsive, and genuinely invested in helping you succeed," she says.

"And the platform itself is just so intuitive and powerful. I'm so grateful that I found Criya - it's been a total game-changer for my business."

Conclusion

If you're a business owner who is tired of trying to piece together a sales funnel using various tools and platforms, Cristina highly recommends giving Criya AI a try. "With Criya, you get an all-in-one solution that handles everything from branding and content creation to payments and lead management," she explains.
"It's a true one-stop-shop for anyone who wants to streamline their sales and marketing efforts and start seeing real results."